Photo: Open Food Facts contributors · CC BY-SA 3.0
Photo: Open Food Facts contributors · CC BY-SA 3.0
USDA Branded
+ Open Food Facts
Nutri-Score B
NOVA 3
Millville
Essential Goodness Crispy Toasted Whole Grain Oat Cereal
- Category
- Cereal
- Barcode
- 4099100031065
- Sold in
- United States
Per 1 1/2 cup (41 g)
150Calories
5 gProtein
30 gCarbs
2.5 gFat
U.S. Nutrition Facts
In the FDA label format, rounded the way a package would be.
Nutrition Facts
About 8 servings per container
Serving size
1 1/2 cup (41 g)
Amount per serving
Calories
150
% Daily Value*
Total Fat
2.5g
3%
Saturated Fat 0g
0%
Trans Fat 0g
Cholesterol
0mg
0%
Sodium
200mg
9%
Total Carbohydrate
30g
11%
Dietary Fiber 3g
11%
Total Sugars 0g
Includes 0g Added Sugars†
0%
Protein 5g
Vitamin D 0mcg
0%
Calcium 250mg
20%
Iron 8.1mg
45%
Potassium 140mg
2%
*
The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
“–” means the source doesn't report that nutrient.
† From Open Food Facts, because the primary source doesn't report it.
Nutrient details
Unrounded values, grouped by type. Select a column heading to sort within each group.
See each nutrient as a percentage of what you need in a day, based on your age, sex, size, and activity.
Personalize
| Energy and macronutrients | ||
|---|---|---|
| Calories | 366 kcal | 150 kcal |
| Protein | 12 g | 5 g |
| Total Fat | 6.1 g | 2.5 g |
| Total Carbohydrate | 73 g | 30 g |
| Dietary Fiber | 7.3 g | 3 g |
| Total Sugars | 0 g | 0 g |
| Added Sugars | 0 g | 0 g |
| Fats and cholesterol | ||
| Saturated Fat | 0 g | 0 g |
| Monounsaturated Fat | 2.4 g | 1 g |
| Polyunsaturated Fat | 2.4 g | 1 g |
| Trans Fat | 0 g | 0 g |
| Cholesterol | 0 mg | 0 mg |
| Vitamins | ||
| Vitamin D | 0 mcg | 0 mcg |
| Thiamin (B1) | 2 mg | 0.82 mg |
| Riboflavin (B2) | 1.6 mg | 0.65 mg |
| Niacin (B3) | 7.3 mg | 3 mg |
| Vitamin B6 | 0.732 mg | 0.3 mg |
| Folate | 488 mcg | 200 mcg |
| Vitamin B12 | 2.3 mcg | 0.96 mcg |
| Minerals | ||
| Calcium | 610 mg | 250 mg |
| Iron | 20 mg | 8.1 mg |
| Magnesium | 98 mg | 40 mg |
| Phosphorus | 366 mg | 150 mg |
| Potassium | 341 mg | 140 mg |
| Sodium | 488 mg | 200 mg |
| Zinc | 9.2 mg | 3.8 mg |
Ingredients
Whole grain oat flour, wheat starch, calcium carbonate, salt, trisodium phosphate, caramel color. vitamins and minerals: ferric orthophosphate (source of iron), niacinamide (vitamin b3), zinc oxide, thiamin mononitrate (vitamin b1), calcium pantothenate (vitamin b5), pyridoxine hydrochloride (vitamin b6), folic acid.
How the sources were reconciled
Each food has one source of truth, chosen by the rules on the Sources page.
- USDA's Branded Foods record is used for the U.S. label because manufacturers supply it. Open Food Facts adds product photos, nutrients USDA doesn't list, and the international label.
- Filled from Open Food Facts: Added Sugars, Riboflavin (B2), Folate, Vitamin B12.
Where the sources disagree
| Nutrient | Shown here (USDA Branded) | Other source |
|---|---|---|
| Calories | 366 kcal per 100 g | 160 kcal per 100 g (Open Food Facts) |
| Total Fat | 6.1 g per 100 g | 3 g per 100 g (Open Food Facts) |
| Total Carbohydrate | 73 g per 100 g | 30 g per 100 g (Open Food Facts) |
| Protein | 12 g per 100 g | 5 g per 100 g (Open Food Facts) |
| Sodium | 488 mg per 100 g | 200 mg per 100 g (Open Food Facts) |
Records used
| Dataset | Record | Updated | Role |
|---|---|---|---|
| USDA Branded | 732262 | Dec 6, 2019 | Primary source for the U.S. label |
| Open Food Facts | 4099100031065 | Sep 7, 2026 | Photos, non-U.S. label, and missing nutrients |
Citations
USDA FoodData Central – Global Branded Food Products Database
U.S. Department of Agriculture, Agricultural Research Service. FoodData Central: Global Branded Food Products Database. "Essential Goodness Crispy Toasted Whole Grain Oat Cereal," FDC ID 732262, published December 6, 2019. Label data provided by Millville via LI.
https://fdc.nal.usda.gov/food-details/732262/nutrients
· License:
Public domain (CC0 1.0)
· Accessed September 19, 2026
Open Food Facts
Open Food Facts contributors. "Crispy Oats Toasted Whole Grain Oat Cereal," barcode 4099100031065, last edited September 7, 2026. Data licensed under ODbL 1.0; product photos licensed under CC BY-SA 3.0.
https://world.openfoodfacts.org/product/4099100031065
· License:
ODbL 1.0
· Accessed September 19, 2026
Nutrition information is for general reference and isn't medical or dietary advice. Product formulas change; the label on the package in hand is the final word.